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Site of the Week: The Chase
Posted on March 14, 2011 at 11:56 am
Website: TED: Ads Worth Spreading: The Chase
Lessons to be Learned:
With an abundance of video editing software that is often built into computers now, anyone can create a video and post it online. But it’s another thing entirely to develop a video that someone will actually watch. The Chase showcases the different software and applications that can run at the same time on an Intel processor. TED sums it up best: “This ad makes a tech product demo as exciting as an action film–rolling all the different things one microprocessor can do into a single cinematic experience.”As your firm begins to integrate video (and we hope you are!), think past the talking headshot staring straight at the camera. Real video–and that means the kind people will watch–demands a creative concept, not just lights and a videographer. Unsure of how to make a great video? Check out our video portfolio and ask us about creating one for you!
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