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Tag: Marketing
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Why I’m Betting On Facebook
Posted on May 14, 2012 at 12:36 pm
I’ve been chatting with our friends the past few weeks about the upcoming Facebook offering. Obviously, everybody wants in, but it doesn’t appear many who aren’t pension funds or the 1/10th of one percenters are likely to get a bite at the Apple (Oops, wrong company. Cuddle up with the ‘Book?). We bank with Smith Barney [...]
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Moms Create Marketers
Posted on May 14, 2012 at 9:00 am
When my mother died two years ago, I hardly thought about it at all. I was busy with the arrangements and, frankly, done with the process of dying. It takes its toll. Caretakers are getting more sympathy for their troubles recently but the emphasis is and, should be, on the passing life. Lately, I have [...]
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Knower, Learner, Marketing, Sales
Posted on May 14, 2012 at 8:26 am
A yearlong leadership program at the Stagen Institute in Dallas gave me any number of insights and strategies to improve our business performance, including the idea of Knowers v. Learners. It’s not rocket science. We present and behave predominately as Knowers, having the answers to all things large and small, or as Learners; inquisitive, questioning. One [...]
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The Mad Men Branding Invasion
Posted on April 9, 2012 at 4:23 pm
“Nostalgia – it’s delicate, but potent… it’s a twinge in your heart far more powerful than memory alone…. it takes us to a place where we ache to go again.” [...]
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Talk About Online Buzz Marketing!
Posted on March 27, 2012 at 4:05 pm
Our office discovered the Dollar Shave Club last week and our first thought was: “Is this for real?” We love everything about it! The site’s unique design and humor entices you to read every page and click on every link. Within minutes the sarcastic and fun content had everyone talking and continuing to share it throughout [...]
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Engaging Designs in Online Advertising
Posted on March 22, 2012 at 8:00 am
I wanted to share an ad with you from the Obama campaign – but don’t worry I’m not getting political on you. Check out the design, interactivity and share-ability of this ad. It has video links (it plays video once you land on the ad) and relevant articles. What’s also cool is that it’s a [...]