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Tag: Site Usability
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Engaging Designs in Online Advertising
Posted on March 22, 2012 at 8:00 am
I wanted to share an ad with you from the Obama campaign – but don’t worry I’m not getting political on you. Check out the design, interactivity and share-ability of this ad. It has video links (it plays video once you land on the ad) and relevant articles. What’s also cool is that it’s a [...]
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Site of the Week: Stickman
Posted on March 7, 2012 at 4:50 pm
Site of the Week: http://www.drawastickman.com/ The Stickman website brings the user drawings to life through scenarios by asking the user to draw items to move Stickman through his journey. It’s a fun website that holds your attention and allows you to interact in a unique way. This type of personalization is something that we preach [...]
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Site of the Week: Wyatt Tarrant & Combs
Posted on February 9, 2012 at 11:42 am
Site of the Week: http://www.wyattfirm.com/ Congratulations to Wyatt Tarrant & Combs on the launch of their fantastic new website! With a home page focused on client success stories, the firm delivers exactly what our research tells us their clients really want to hear—what they have done and for whom. Check it out for yourself at http://www.wyattfirm.com/ . For [...]
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Site of the Week: Diego Rivera Exhibition Mini-site
Posted on November 23, 2011 at 9:47 am
MoMA.org showcases their modern art with a modern website. The Diego Rivera Exhibition mini-site is an excellent and informative website. Its bold design complements the artist’s work and delves into the artist’s history through its use of multimedia. The Murals page provides insight into the history of each piece. The full-screen high-resolution imagery allows you to [...]
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The Interactive Experience
Posted on March 17, 2011 at 9:36 am
Most B2B and, in particular, professional services firms follow a conventional, templated, prefab mold with their websites. The result? They suffer from a paralyzing sameness of both style and function and fail to impress or differentiate because they look, feel and sound the same. For years, Greenfield/Belser has advocated and helped its clients realize a [...]
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For Better Design, Stay On the Grid
Posted on February 9, 2011 at 11:15 am
Grid systems bring visual structure and balance to create great designs in corporate materials. Grids are useful for organizing and presenting information. They can enhance the readers experience by creating predictable patterns for people to follow. SmashingMagazine.com said it best, “A page without a grid is a usability nightmare”. The advantages of using an underlying [...]