Tracking

Sifting through site data

What good is all the data in the world if you can't decipher the stats? We are able to provide Google certified analytic services to help you ensure you maximize your ROI. We can track the site visitors, pinpointing where your visitors go, and how they access the information on your site.

Some examples of the information you can glean from tracking services are:

• Most productive pages on your site
• Least productive pages on your site
• Referring search terms
• Referring Web site or page
• If search, paid or organic
• Top paid search terms
• Where are your visitors coming from geographically−what regions are over/under-represented in relation to your business
• Visitor Domain
• Most popular pages on the site
• Pages with insufficient traffic−important pages that people do not visit
• Month-to-month traffic trends
• Success from any changes made the month prior
• Heaviest traffic times per day/week/month
• Room for improvement
• Where people are entering/exiting
• Pages that successfully draw people further into the site
• Pages that do not draw people to additional ones